Movie Marketing Process These Days

Gone are the days when just one trailer was released before releasing the movie in theaters. Irrespective of the quality of movie, marketing plays a huge role in any movie’s success. Marketing standards have risen to pro level nowadays. Remember the recent marketing campaign for the release of PK? PK was a clear blockbuster & one of the highest grossing movies of Indian Cinema.

Yes, I agree that the movie in itself was a class apart. But the role marketing played in its success cannot be neglected. Most of the people only see what they’re made to see.

So, to the marvels of marketing, I’ve made this infograph which will make you realize the process these marketers have been following lately.

Movie Marketing Process These Days

What say? Did I get it right? Let me know in the comments below. You know I entertain all your comments, right?

P.S. You can use this image on your blog or any social network. Let your followers know as much as you do 😉 I would be thankful to you if you could also share the URL along with your post containing this infograph.


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